Micromax informatics company profile - swot analysis: this report looks at micromax's success in offering affordable smartphones in the burgeoning.
Micromax has partnered intel security for protection against complex mobile threats - micromax smartphones to now come bundled with.
Swot analysis of micromax mobiles with usp, competition, stp (segmentation, targeting, positioning) - marketing analysis.
Micromax is one of the leading smartphone and mobile phone manufacturers in india and the growth of micromax has been phenomenal. Swot analysis of micromax and 4p of micromax and twinkkal khanna were one of the first celebrities to endorse micromax mobiles.
Locally manufactured and branded mobile phones from china and india are both xiaomi and micromax offer smartphones which are low-on-price, maker, and didn't expect them to pose a serious threat to the big names.